July 08, 2022
46% of all Google searches have local intent. That’s an impressive 37,000 local searches per second. This is important because 76% of consumers who search locally on their phone visit a store that day, as Backlinko shared. While traditional Google ranking factors apply to local SEO, there are various other strategies that businesses, especially small ones, can leverage to increase their visibility in local listings.
DesignRusha B2B marketplace connecting businesses to agencies, leveraged its network of 13,000 agencies to gain quick insights – or “QuickSights” – on top local SEO tips small businesses should leverage to improve their visibility by line.
1. TARGET LOCAL KEYWORDS
According to Sachin Sahu, Business Manager at Boodle Web Mart, small businesses should target local keywords and incorporate them into their Google Business profiles to increase search visibility.
“[…] small businesses should target local keywords to rank higher on Google. Also, they must emphasize GMB (Google my Business) listing to bring it [to] first position […] They need to find out what key phrases their audience is using. Then place these keywords in the appropriate places on their websites and optimize the description in GMB with key phrases.
Nikita Rudnyk, co-founder of Nice Digital Studio, agrees that collecting Google reviews can improve local SEO efforts.
“A Semrush survey shows that a high volume of reviews can help improve visibility in Google Maps results,” Rudnyk said. “Therefore, small businesses should encourage all of their satisfied customers to leave reviews on Google. With a well-optimized Google Business profile, they will manage to achieve higher positions for local queries.”
2) FULLY OPTIMIZE YOUR GOOGLE BUSINESS PROFILE
Dave Place, owner of Let’s Design Your Site, adds that businesses should ensure they complete all the details in their Google Business profiles to improve relevance.
“Google Business Profile helps improve local SEO efforts by allowing local businesses to appear at the top of search results when users search for places nearby,” Place said. “All businesses serving their local markets, especially small ones, should ensure that their Google Business Profile is well optimized to reach customers. This includes completing all elements of their profiles such as location and images, as well as adding relevant keywords to improve relevance.
3) COLLECT ALL REVIEWS ON YOUR GOOGLE BUSINESS PROFILE
Finally, Pulkit Agrawal, Managing Director of UR Digital, says small businesses should aim to collect all of their reviews on their Google Business profiles, which they can also use for their websites.
“A lot of local businesses don’t have a streamlined process when it comes to reviews,” Agrawal said. “They collect it from different platforms. While this is fine, it’s not an ideal process. Research suggests that high digital Google rankings are the #1 local search ranking factor. Therefore, be sure to collect all your reviews on your Google Business Profile to improve your local search efforts and visibility. local SEO. Then reuse them on your website to kill two birds with one stone.
DesignRush ranked best local seo companies that help all types of businesses across industries achieve higher positions for local queries.
1. SEOWizard – seowizard.fr
Expertise: SEO audit, local SEO, eCommerce SEO, and more
2. ConversionSpree – conversionspree.com
Expertise: Local and GMB SEO, PPC management, social media marketing, etc.
3. Pivotal Point Marketing – pivotalpointmarketing.com
Expertise: SEO audit, local SEO, content writing, etc.
4. Boodle Web Mart Technology – boodlemart.com
Expertise: local SEO, e-commerce SEO, advertising, etc.
5. Adchemist Digital – adchemistdigital.com
Expertise: keyword research, local SEO, link building, etc.
6. WebTIPS. – webtips.co.in
Expertise: e-commerce SEO, local SEO, content marketing, etc.
7. Profit Parrot Marketing – profitparrot.com
Expertise: content writing, local SEO, PPC management, etc.
8. WriterArmy – writerarmy.com
Expertise: content marketing, content strategy, SEO strategy, etc.
9. Let’s design your site – Letsdesignyoursite.com
Expertise: web design, web development, SEO, etc.
10. Cyrusson – cyrusson.com
Expertise: SEO, web design, content creation, etc.
11. SimplyGreat.Co – simplygreat.co
Expertise: keyword research, SEO, content creation, etc.
12. OS Digital World – osdigitalworld.com
Expertise: website audit, keyword research, SEO, etc.
13. YEAH! Local – yeah-local.com
Expertise: SEO audit, local SEO, PPC management, and more
14. Deyo Digital – deyodigital.com
Expertise: website audit, keyword research, content creation, etc.
15. Simplified Funnel – funnelsimplified.com
Expertise: keyword research, local SEO, international SEO, etc.
16. Nice Digital Studio – nicedigitalstudio.com
Expertise: keyword research, SEO, content management, etc.
17. UR Digital – urdigital.com.au
Expertise: technical SEO, local SEO, SEO consulting, etc.
18. Commercial Refinery – business-refinery.com
Expertise: Web Design, SEO, Copywriting, and more
19. 10 Plus Brand – 10plusbrand.com
Expertise: content marketing, SEO, web design, etc.
20. KS Global – ksglobal.com.my
Expertise: e-commerce solutions, SEO, digital marketing, etc.
21. Digitorm – digitorm.com
Expertise: Web design and development, SEO, PPC management, etc.
Brands can explore top SEO companies by location, size, average hourly rate, and portfolio on DesignRush.
DesignRush.com is a B2B marketplace connecting businesses and agencies through expert reviews and agency rankings, awards, knowledge resources, and personalized agency recommendations for approved projects.